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rgnbtj86j Master of STF
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Sat 21:24, 19 Oct 2013 |
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Joined: 11 Jul 2013
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It doesn't matter how great your product is if no one knows about it!
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After you've firmed up that what you're producing is great and people are starting to talk, you need to work out what next. For a lot of wholesale food producers this is foreign territory and the fear of investing marketing dollars where the return is not profitable. The wholesale food and beverage industry has many marketing platforms to offer wholesale producers such as trade [url=http://www.jeremyparendt.com/Barbour-Paris.php]barbour france paris[/url] shows, sponsorships, industry competitions, magazines etc... working out what fits your strategy is not easy. Lets take a step back here, before you even think about the platform think about your needs, what is your marketing plan to take your business to the next stage?
Return on Investment, this is what everyone wants. We are continually told 'we want sales', well you know what, you won't get sales if customers don't know you exist. Trade shows are an interesting case study, as a startup business, you need to do them so customers can touch and feel your product but how many times do you invest in these very expensive shows and is the value really there?
I have an example of a show that ran last year in Sydney, total visitors over 2 days was 3669. Now, lets look at the cost $400 per sqm, for this example lets say $3,500 for the show.This means you've paid $3,500 for customers to see you 'ONCE'. Now everyone knows the key to marketing is you need to be seen at least 3 times before your brand starts to be recognized in a customers mind. This would mean you'd need to do this 3 times or something similar in the hope you capture the same/similar audience. So you're now looking at investing $10,500 into your marketing plan.
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In this article I've only touched on Marketing...do you know we offer instant buying and national distribution, this all part of the one cost!! Do you know we [url=http://www.rtnagel.com/airjordan.php]jordan pas cher[/url] have a registered customer base of over 5,000 that we frequently market and sell to
In summary, Good Food Warehouse provides a comprehensive product information portal to assist in any purchase decision with an immediate buy and delivery service. For our suppliers [url=http://www.lcdmo.com/hollister.php]hollister france[/url] we are an outsourced 'PRO-ACTIVE marketing channel offering a cost effective way to get supplier products in front of customers.
Our main marketing site is blog.goodfoodwarehouse.com.au and our trading site is goodfoodwarehouse.com.au.
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How can Wholesale Food Suppliers market their range cost effectively?Article Summary: Some form of marketing has to take place in order to introduce your product into the marketplace. In the hope to build product awareness and of course sales This can be done many ways;
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